Course curriculum

  • 1

    Welcome to the Med Spa Bootcamp

    • A message from the instructor

    • We have a few Questions?

    • Let's Get Started

  • 2

    Module 1: Spa Setup

    • Before We Begin...

    • Get Clear on the Vision

    • Get Clear on the Vision (Part II)

    • Let's Talk Money

    • Pop Quiz

  • 3

    Module 2: Day to Day Operations/Service Offerings. Menu Creations, Protocols

    • Welcome to Module 2

    • Customer Service is Key

    • Spa Policy

    • A Day to Day Spa Walk-thru

    • Licensing & Permits

    • Compliances

    • Compliance Pop Quiz

    • What Services should I Offer?

    • SOP's (Standard of Procedures)

    • Consent Forms & Waivers

    • SOP Submission

  • 4

    Module 3: Staffing/Team Building

    • Before We Begin

    • Obtaining a Medical Director

    • Choosing the Right Staff

    • Staff Qualities & Traits

    • Creating the Job Description

    • Recruiting your Team

    • The Interview Process

    • Compensation

  • 5

    Module 4: How to Get Clients ( Branding, Marketing…)

    • Before We Begin

    • What is Branding?

    • Target Audience

    • The Mood Board

    • Create your Mood Board

    • Find Your Voice

    • What's my Brand Image?

    • Brand Awareness

    • Create your Marketing Strategy

    • Marketing Plan

    • Put Your Process to Work

  • 6

    Module 5: Finances/Budgeting

    • Before We Begin

    • Personal Finances & Budgeting

    • Personal Credit

    • Business Budgeting

    • STOP AND PLEASE READ

    • Building Business Credit

    • Obtaining Business Credit

    • Obtaining Business Credit

  • 7

    Module 6: Retail Strategies that Produce Revenue

    • Retail Strategies for Success

    • Pricing Questionnaire

    • Pricing Strategies

  • 8

    Module 7: Spa/Medspa Rollout

    • Before We Begin

    • The Business Plan

    • Build Out Your Business Plan

    • The Big Reveal

    • The Launch Party

  • 9

    Bonus Module 8: Spa Biz Extras

    • Sample Body Consultations